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little bosses Conversion Perk

Little Bosses R Us is an online store shelving unique products for kids. With different characters and styles, their products bring to the children happiness and health and are designed by very experienced designers according to their interests and feelings. The brand owner of Little Bosses R Us contacted us in December 2020, she was looking to increase brand awareness and return on investment. 

48%

Better Conversion Rate

61%

More Organic Visitors

2.5X

More Calls from Google Ads

Little Bosses R Us is an online store shelving unique products for kids. With different characters and styles, their products bring to the children happiness and health and are designed by very experienced designers according to their interests and feelings. The brand owner of Little Bosses R Us contacted us in December 2020, she was looking to increase brand awareness and return on investment.

Client’s Requirements

Little Bosses R Us approached Conversion Perk in 2020, looking for assistance on:
  • Building brand awareness on Amazon
  • Maximizing sales through Amazon Ads
  • Increasing the number of sales.

Challenges ​

  • Competition in the Niche is fierce.
  • Struggled with competing on price and shipping
  • Determining the audience segment.

Our Strategy

Working together with our experienced team members, we brainstormed a plan and set goals for each month. With proper dedication and hard work, we:
  • Worked on Amazon Ads to generate leads
  • Build different types of bidding strategies to provide an ideal solution.
  • Listed products on Amazon.
  • Optimized campaigns and listing for better product ranking
  • Created promo codes for products on Amazon

The Final Result ​

Our team of marketing experts worked together, considering the client’s requirements, and proud to deliver the following results:
  • The average cost per sales has dropped to half within two months.
  • Gained Buy Box for most of the products.
  • Sales from Amazon campaigns have reached $30K within two month.

Key Takeaways

For sustainable growth, organic search optimization can prove to be a better approach than paid media through increased monthly visitors. of audience-focused content.

Investing in strategic organic growth strategies ensures sustained customer retention and showcases the lasting benefits of audience-focused content .

Targeted, audience-driven content plays a pivotal role in enhancing online visibility. content plays a pivotal role in enhancing online visibility.

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